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"flowers" Hot Oil Shampoo Marketing Strategy

Posted on:2003-10-19Degree:MasterType:Thesis
Country:ChinaCandidate:K WangFull Text:PDF
GTID:2206360095452511Subject:Business Administration
Abstract/Summary:PDF Full Text Request
With the opening economic of China, the enterprises have to face up the fierce marketing competition. However, many Chinese enterprises are lack the essential experience and ability of managing the new product. Therefore, investigating the tactics of the new product will be help enterprises to deal with the venture from the opening capital market.With studying the marketing segmentation, positioning and 4Ptactics of forshine5 shampoo, I wish I could found a successful way to bring forth the new product.
Keywords/Search Tags:Marketing segmentation, Positioning, 4P tactics
PDF Full Text Request
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