Zhuhai City, The Tourist Trade In Services Development Strategy

The service trade,a brand new field of international trade and one of the main forms of modern economy in 21th century, is becoming more and more important for the modern service trade in the knowledge-economy age. In recent years, the service trade in the west developed countries is going faster than commodity trade. With the fast development of service trade and increasing percentage in service trade to trade, every country of the world intensifying the research in the service trade. More and more people have come to realize the fat profit of service trade and the benefit of development of service trade. It is easy to see that service trade will become one of the important fields in the international competition and cooperation.With the entry of China into the World Trade Organization (WTO), the liberalization of service trade has brought opportunities to the development of our service trade, on one hand; on the other the competition is bringing new challenges to our service trade. Zhuhai, as one of the earliest special economic zones in China, should catch the opportunity, face the challenge and quicken the development of our service trade.Tourism service trade is one of the fastest developing trades not only in the world service trade, but also in the city of Zhuhai. The superior geographical and location, mild climatic conditions constitute the unique advantages of developing tourism service trade in Zhuhai, making Zhuhai's tourism service trade the leader in Zhuhai's service trade. And the keystone of developing service trade of Zhuhai. In the administrating report at the fourth people's congress of Zhuhai Mayor put forward thepolicy of "developing tertiary industry, taking thourism as its lends, giving more support to tourism, paying more attention to the introduction and exploitation of tourist projects, and for the perfecting the environment of tourism".In addition, it is also very important for Zhuhai to develop tourism service trade, because tourism service trade, a developing trade, can boost other service trades forward thus improving economy of Zhuhai. Secondly, tourist service trade, one of labor-intensified industries, can at the same time improve quntity and flexibility of social employment. Finally, by developing tourist service trade and optimizing the inner and outer environment of tourism, we can also solve the problems of insufficient boost of economic development that Zhuhai is facing.This paper discusses the strategy of how to develop Zhuhai's tourist service trade in Zhuhai.In the first chapter the author talks about the inter relations between Zhuhai's tourism service trade and Zhuhai's economic development. Full and truthful statistic data reveals that the tourism service trade is important either GDP growth or employment. The paper analyzes how tourism service trade boosts Zhuhai's economy develop in five different aspects. They are respectively boosting the development of industries concerned, increasing employment opportunities, creating foreign income, accumulating fund for economic development, optimizing biologic environment, transmitting spiritual civilization, and improving the social culture.In Chapter Two the author deals with the advantages enjoyed by Zhuhai's tourism service trade in two different respects. Firstly, special advantagesof geographic location, traffic, environment, natural resources and economic development, plus the preferential treatment offered by the local government, make the internal advantages of Zhuhai's tourism service trade. Secondly, the signing of the "General Service Trade agreement" had a great influence on tourism service trade. With the entry of country into the WTO, more opportunities and challenges to Zhuhai's tourism service trade are now coming to the fore in Zhuhai. And this is the external advantages of enjoyed by tourism service trade in Zhuhai.In Chapter Three the author outs forward to the detailed strategy to develop tourism service trade in Zhuhai. First, Zhuhai has lots of...