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Luzhou Real Estate Enterprises Development Strategy Study

Posted on:2005-04-19Degree:MasterType:Thesis
Country:ChinaCandidate:H GuoFull Text:PDF
GTID:2206360122980723Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Article 1 IntroductionBe a middle city in western china , the economy development level of Luzhou is lower than equal scale cities in eastern china , even lower than those cities in Sichuan province . Since Economy of Luzhou need development quickly , the real estate industry in Luzhou is a first hit , developing of Luzhou real estate business enterprise is very important to Luzhou real estate industry , even to economy of whole region. Therefore , it has practical significance to research the concrete question and strategy about development of real estate business enterprise in Luzhou .Chapter 1Important meaning for Luzhou real estate business enterprise developing Section 1Increase enterprise' strength and pursue the farsighted developmentIf Luzhou real-estate enterprise want to develop against market competition , they must try their best to increase basic skills . Only do the internal management well , attract on the key talented person come to stay, can help the business enterprise establish its own product brand and draw up right sale tactics , then the real strength of business enterprise can continuously enhanced , and the business enterprise can stand firmly against the vigorous market competition , never fail , make progress with time past , get the farsighted development .Section 2 Increases the residence quality, improve the environment that person live in To pursue the farsighted development real estate business enterprise must set up right competition consciousness, beginning from the exaltation of quality of its main product- residence, cast product's and the business enterprise's brand, come launching the positive competition with opponent. To increase the quality of residence, the residence designing and constructing must give consideration to people's need . Section 3 Develops the real estate industry, push the region economy developmentAs a pillar of national economy and society , The real estate industry related to a lot of property section directly and indirectly , contents more than 50 property section and thousands of products and service .It is calculated that , residence developments increase 1 percentage point , it can arouse the related property production value to increase 1.5 to 2 percentage points.Now, real estate industry of Luzhou City is in the growth period , and it has great development potentialities, its market foreground are vast , it is very necessary to adopt the appropriate policy measure and hold tight the current opportunity to develop real estate industry quickly , make it become the new development point of economy and pillar of national economy .Article 2 Countermeasure for development of Luzhou real estate business enterpriseChapter 2Establish the valid measure, improvement the industry environmentSection 1 Analyzes present condition of the industry, discover problems A,present condition of real estate industry of Luzhou City1,Resident housing conditions improved, but the need is still great2,Reform of the residence system put into practice smoothly3,The real estate price rose up , the market became standardized 4,Real estate development strength obviously enhanced , the input increased quickly5,The government management enhanced , land supply is gradually standardized6,The finance support degree enlarged B,The exists key problems of real estate market 1,How to make the demand of real estate grows stability 2,How the government manage and adjust the real estate market3,The development cost of merchandise building is high4,The margin scale of real estate is small5,The quality of real estate business enterprise is not high6,The real estate after-sales service is difficult to be guaranteed , assets management is difficult to put into practice Section 2Estimate development trend , establish valid measureA,The foreground of real estate market of Luzhou city 1,The demand of residence continuously increased , and it is tremendous in theory .2,Valid...
Keywords/Search Tags:Real estate, business enterprise, development, strategy
PDF Full Text Request
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