The Context Of Globalization Of Chinese Enterprises "going Out" Strategy Study

In terms of the global economic environment,since the late of 20s century, economic globalization has developed at an unprecedented speed,which provides the multi-national corporations as well as those in developing countries a rare completely new opportunity. Traditionally , amount,potential and scale of the corporations is regarded as a national comprehensive and international competence .However the development of Chinese multi-national corporations is relatively leg behind,which is incompatible with Chinese national economic development .Especially ,after China's accession to the WTO,Chinese economy will experience the new externally environmental impact.Therefore ,China should adopt its development strategy and accelerate internationalization.On the other hand ,in terms of internal economic environment,China has been implenting "Introduce In "policy for over 20 years, which has taken advantage of international capital,advanced technology and management experience.In a result ,it enhances the competence of Chinese enterprises,in a word ,China is ready for "Walk Out ".Therefore ,our communist and NPC(National People's Congress) expound the "Walk Out " policy timely."Walk Out" policy not only aims at summarizing the plicy adopted for 20 years in terms of introducing foreign capital,foreign trade and international economicy cooperation,but it's the inevitably strategic choice for Chinese enterprises' participation into economic globalization ,reaction to global competition and challenge. However, in academic field,internationalization has been neglected. How to cultivate,develop Chinese-characteric multi-national corporations is the concern of ours.Moreover, it's the necessity to disscuss internationaliation in this dissertation.Directed by Maxim, the paper analyzes and compares the western theories on internationalization. Through the SWOT analysis on comparing China and foreign multi-national corporations, it figures out the existing problem of internationalization of Chinese enterprises. Finally, it puts forward the strategic structure to perfect internationalization of Chinese enterprises.Both Maxim and western scholars addressed on internationalization. From international trade ,international marketing and multi-corporation management angle ,they expatiated the theories on explaining internationalization .Moreover, the dissertation analyzes the international market entry model in a qualitative and quantitative way. It also compares and comments on the different theories.After analyzing the reality of Chinese enterprises' internationalization, the characteristics are as follows: (1) Developing at a high speed and the scope of internationalization being on an increase, but comparative scope is small compared with foreign super multi-corporations ;(2) Outstanding advantage of manufacturing industry, but mainly depending on price advantage .the value-chain of an enterprise being incomplete;(3) Being diversified in engaging in internationalization, but mainly relying on independent capacity instead of external business coalition;(4)Support from domestic national economy and central government ;(5)Lack of competent human resource and HRD(Human Resource Development)&HRM(HumanResource Management),especially the motivation to human resource.According to SWOT analysis, it presents the strategic idea on internationalization of Chinese enterprises:(1) Exactly strategic position of enterprises;(2) Setting up internationalized enterprise's institutional framework; (3) Modeling the economies of slope; (4) Setting up technological innovation and application mechanism; (5) Strengthening the industry gathering effect;(6) Upgrading effect of industry structure; (7) Evaluating the investment environment and learning from the world multi-corporations' experience on internationalization;(8)Support of policy and central government ,and exphasis on HRD&HRM.