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Small And Medium-sized Enterprise E-business Strategic Planning Studies

Posted on:2005-06-15Degree:MasterType:Thesis
Country:ChinaCandidate:J ZhangFull Text:PDF
GTID:2206360152955134Subject:Business Administration
Abstract/Summary:PDF Full Text Request
People's living styles have changed greatly, and so have the enterprises' surviving environment and industry structure with the development of information technology and wide use of Electronic Business. The enterprises' EB construction is no more their benefit project, but their surviving project. In our country's economic structure, small and medium-sized enterprises play a very important role. Whether or not they can speed up information process, and successfully effect the application of EB will make a great difference to both social and economic efficiency.It is commonly recognized by the utmost majority of EB experts, directors of enterprises and management staff that the application of EB will greatly improve enterprises' working and economic efficiency and enhance their competitive ability. But both successful and unsuccessful experiences of EB application show that to make efficient use of EB, enterprises must make reasonable strategic plans; otherwise it maybe will just bring about negative results. Especially for small and medium-sized enterprises, it is a great adventure to them because of over-all weak economic foundation. This article puts forward some strategic planning method for small and medium-sized enterprises' EB, which is based on my experience to help some enterprises establish ERP system and build EB web sites. I hope this method will provide for enterprises not only good references, but also good workability.
Keywords/Search Tags:Small and medium-sized enterprises, Electronic business, Strategic planning, Competitive advantage
PDF Full Text Request
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