Based On The Competitive Advantage Of Industrial Clusters Of Zhejiang Specialized Industrial District

In the intense contest of countries and regions, the industrial districts based on industrial clusters have become the main factor of determining the regional contest priority and promoting the economic development. In Zhejiang province, the industrial districts have developed and been the main power of economic and gained low cost superiority, cluster's innovation superiority, region trademark superiority, and effective market competition advantages.Through narrating cluster theory and investigating the industrial districts in Zhejiang, this paper analyzes the reality of competitive superiority from culture and history, production cost, regional marketing, product differentiation and regional power of innovation. Finally, this paper pointed out the policieshow to improve competitive advantage, which are helpful for the development of the industrial districts in Zhejiang even in the whole country.