Shandong Peninsula Blue Economic Zone And Leisure Sports Industry With The Development Of Research

Along with the development of science and technology and the continuous productivity liberation as well, people have more and more leisure time. The development of leisure sports t is proportional to economic development. Accordingly, the sports industry will also serve as a new industries and sunrise industry in the development of social economy and play a more and more remarkable role in it. "Economic development planning in Shandong peninsula " is the first approved national development strategy in "The twelfth five-year plan", so we should seize the golden opportunity to combine sports with fitness place, ecological environment, culture and so on. Depending on the unique advantaged factors of Shandong peninsula such as geographical location and colorful leisure sports resources, we can build sustainable development of leisure sports industry in Shandong peninsula, which has important theoretical and realistic significance.This research took leisure sports industry development zone in Shandong peninsula as research object, and literature data method, questionnaire and mathematical statistics and logic induction methods were adopted in the research. The author did a research on crossover fusion point of the peninsular economy and leisure sports industry and made a SWOT analysis on the situation of leisure sports resources and the economic resources in Shandong peninsula. At last, the economic construction of leisure sports industry in Shandong peninsula was made. The conclusions are as follows:(1) Maritime leisure sports refers to the sports rooted in marine resources, marine recreation resource and leisure sports products and services in the marine economic regions, can reach the purpose of encouragement, physical happiness and fatigue elimination.(2) It showed in the SWOT analysis on the current situation of recourses and development about leisure sports in Shandong peninsula that there were certain advantages in natural conditions, transportation infrastructure, economic basis, a series of coastal towns, developed technology education and distinctive cultural factors, and has advantages, so we should hold tight of all these opportunities to develop and construct the marine zone of leisure sports industry in Shandong peninsula. But at the same time, there was some problems in the process of constructions, such as the inefficiency of developing power of the core cities like Qingdao, Dongying, the infirm substructure of leisure sports microscopic market, and unsmooth market channel. The leisure sports industry competition from Yangtze river delta and pearl river delta is severe。(3) The development of the industry zone follows a overall framework of "a nuclear, two poles, three zones, three groups", and according to the point-- shaft development theory, we construct one six development nodes, centered on which we want to form a developing pattern including 44 counties. Based on this, we can build leisure sports resort industry in Shandong peninsula, ecological leisure sports industry in the Yellow River delta and contributed to leisure sports industry in south part of Shandong province, and developing functional areas centered by the seven coastal cities.