| With the rapid development of Guangxi economy and the improvement of material and cultural well-beings of the people, tennis becomes more popular and to be one of the new sports pursued by the modern Guangxi people. In the thesis, a survey of the enterprises, government institutions, community and tennis clubs in the cities of Guangxi province was carried out. The means such as consulting literatures, interviewing experts, questionnaire survey, mathematical statistics, etc., are employed to investigate the groundwork of tennis popularization and analyze the influencing factors. The results show that Guangxi has the basis for popularizing the mass tennis, but its development is limited under the influences of field, economy policy and itself. A study on the problems during the sustainable development and popularization of mass tennis in the Guangxi Zhuang Autonomous Region is presented in this thesis to seek a road of sustainable development of Guangxi mass tennis, and supply some theoretical basis for the tennis popularization throughout the country.The popularity of mass tennis needs the popularity of tennis culture and scientific and reasonable growing patterns. Combining some influencing factors of the development of mass tennis in Guangxi, several countermeasures are proposed by the author. Firstly, we should strengthen the infrastructure for mass tennis and optimize the allocation of resources. Secondly, the government should make more policies to support this sport and increase its fund input. Financing source and policy slope should be incorporated to support the mass tennis effectively. Thirdly, we should adopt various measures such as building a nice atmosphere of mass tennis culture, promoting the optimization and upgrading of tennis industry, developing a short form tennis, cooperating the university with the club, guiding rational consumption, fostering consumer group of tennis market, etc., to speed up the popularization of tennis and to achieve the sustainable development of mass tennis in Guangxi. |