Talking About How To Adapt To The Transformation Of Enterprise Production From The Design Of Lighting Design

With China’s economic development,its comprehensive national strength has a huge growth and leap, and meanwhile the development in industrial sector also tends to mature. Cultural and creative industries are now emerging, which not only include Internet,mobile internet, internet+, p2p,o2o etc, but also include traditional manufacturing industries. At present since China is in the period of rapid economic growth, traditional manufacturing industries are not able to support the speed of development. Therefore,cultural and creative industries inject vitality for traditional manufacturing.This paper reflects that school-enterprise cooperation can bring the emerging vigor of culture and creative industry to traditional manufacturing industry through the cooperation affair between the production design studio of School of City Design, Central Academy of Fine Arts and the LED company Librite Co., Ltd. This paper also states that there are many coincidence points between college teaching need and the development demand of enterprises. As traditional college teaching model always remains on paper, out of touch with production process, thus many design schemes cannot come into reality. School-enterprise cooperation can help to build a new production-study-research platform so as to cultivate a lot of talents in production design with practical abilities and promote upgrading of production. This school-enterprise cooperation can help students to combine theory with practice and create creative products with culture characteristics. However, there are also many problems in the practice process of this cooperation, some of which are not easy to solve, because there problems are linked to college education system, intellectual property protection, cost of product design and production as well as consumers’price sensitivity and so on. Therefore, the cooperation between schools and enterprises is a long-term practice, needing supporting policies to solve the deeper problems. The studies in this paper provide a good reference for these issues.This paper discusses the development bottlenecks that Librite Co.,Ltd encountered.The difficult in fact is a common problem of hundreds of lighting manufacturers in Guzhen Town, Zhongshan, Guangdong province, where Librite Co.,Ltd is located. Decision makers of Librite Co.,Ltd have already realized this deeper problem early, and also are trying to break through the bottlenecks. Introducing cultural concept into production is undoubtedly a good therapy, but this is painful,even an long term process. Librite boldly takes this step. Although they have not achieved targeted goals, they obtained a lot of useful experience. The analysis in this paper has certain value and reference function to lighting manufactures on how to get rid of low level price competition, promote research and development of new products and change the status of LED lighting products market by cultural creativity, and developing more closer cooperation with cultural and creative industry.