Xy Teachers College Strategic Studies

Along with the development of economy and the adjustment of higher education policy, the teachers universities and colleges face opportunities and also faces challenges, the management style and management method of traditional planned economy can't meet the demand of today's market economy. The reform and development of the teachers universities and colleges need the guidance of the theories and methods of modern strategic management. How to face a competition, how to hold the active power of competition, this has become the problem that the teachers college has to face, Under this circumstances, that thesis tries to apply the enterprise strategic management theory and methodology to the management of the institutions of higher education, and then take XY teachers college as an example, on the basis of the analysis of its external environment and internal factors, develop a strategic project for the XY teachers college.Firstly, this thesis analyses the competitive situation within the field of higher education, advances the topic about the competitive strategy of the teachers universities and colleges, clarifies the significance and the aim of the research, gives a summary of the relative researches, and puts forward the content, the methods and the outlines of the research.Secondly, on the basis of the analysis of the present condition in the XY teachers college, the thesis puts forward the inevitability and the feasibility of the strategic transformation of teachers colleges。Thirdly, on the basis of the analysis of the external environment and internal factors of XY teachers college, we can confirm the opportunities,challenges,superiorities and inferiorities of XY teachers college。Finally, On the basis of the analysis of its external environment and internal factors, a specific design of developing strategy is made for XY teachers college, including the strategic mission, the strategic goal, the important vocational strategies, the administrative strategies.