Tnc Characteristics Of R & D In China And Domestic Research And Development Of Countermeasures

Alone with the step of economic is faster and faster, the corporations in world compete fiercely on the same base, and alone with the consummation of world trade rule, the domestic protections got by the corporations in all the countries is getting less and less. To the corporations being weak, this is exactly a disaster, especially with the corporations in developing countries like China. The developed countries have been in information times, but we still have not finished the industrialization, so being confronted with the enormous gap between them and us, how our corporations compete with them and gain huge profit, I believe that each of us have been thinking it over and over.As the persistent economic growth in China,the consumer nowadays is becoming rational and skilled more and more,they are not satisfied with the basic function provided by products and services,on the contrary,they are more interested with those products and services that match their character and taste and status.On the one hnad,industrialization requires mass production to reduce cost,on the other hnad,the consumer's requests is becoming individuation and exquisite more and more.So,only those knowing exactly what the consumers call for can win the competition game.There are many competitive stratagems for corporation to choose, and without doubt that the new product stratagem is the most vital one. Those corporations surely brought down the gallery, which identified the consumer's demands early and brought in the new product successfully and quickly. And alone with the sustaining increase of competition degree, only bringing in the new products is unnecessarily the magic weapons to win, but the more important magic weapon is how to bring in the new product quicker than your rivals, in this aspect, Japanese corporations have proved it to the world convincingly and have tolled the bell to us. But much to my regret, I have found that many domestic corporations undercapitalize badly in the new product R&D, and some corporations have never invested in the new product R&D, and their tactics are follow and imitation to the new product brought in by the multinational, and the imitation is the dominating tactic, and that is the reason why they stay at the lower reaches of the competitive chain.