Strategic Research To Improve The Competitiveness Of The Chinese Steel Industry

Facing keen competition and the changeable environment, how to draw up the management stratagem of steel industry of china and achieve the long-range objective? Based on this question this article proposed that the management strategy of steel industry through analyzing the national and international environment factors. This article proposes a definite direct and a strategy for the development of Chinese steel industry .First, through analyzing the exterior macroscopic political and economical situation and global steel and iron prospect we have discovered that Chinese economy will quickly and steady grow, but the guiding ideology and the way of growth will change radically.Then, through analyzing the actual state of Chinese steel and iron industry, we discovered that purchase and reorganization have become the main developmental way of international steel industry, and Chinese steel and iron enterprises are their objects. At the same time, the resources and the advanced technologies also become the effective method to obtain the competitive power. Through analyzing the subdivided market of the Chinese steel and iron industry, we discovered that supply of Chinese steel and iron industry has already exceeded, and enterprise's strategic direction should change to enhance the technical content of product.Last we proposed that the actual management strategy and corresponding implementation strategy of Chinese Steel and iron, and proposed the key aspect to realize these strategic targets. This article will have a good directive significance for the future development of Chinese steel and iron industry.