The Shallow Views About The Development Situation And Countermeasures Of The Cultural And Creative Industry In China

The cultural and creative industry is newly-emerging industry with infinite vigor and vitality. Speeding up the development of the cultural and creative industry can promote the economic and social development in a comprehensive, coordinated and sustainable way. It can promote culture and technology as new expedites and contribut to national economic boost. Especially under the backgrand of the current global financial crisis, the cultural industry in China is well developed and attracted attention not only from the party and the government,but also and from all walks of life in the society. China should pay more attention to the development of the cultural and creative industry.This paper tried to outlining the cultural and creative industry.It descriped current status of the development of the cultural and creative industry at home and abroad.It analized the problem and misunderstanding in the development of the cultural and creative industry in China.It also pointed out the advantages, countermeasures and prospects of the culture and creative industry, aiming to promote the development of the cultural and creative industry in China.