Highway Advertising Control Area Regulation Research

Highway advertising control area of the establishment of the Falv involving professional and technical factors, You conducive to both sides of the expressway to effectively manage advertising, to create a sound of traffic Huan Jing.Highway Advertising derivatives as highways, with strong intuition, the advantages of a large visual impact for the advertising industry to provide a new platform.Highway advertising covering almost the "manufacturing, real estate, health care, education and energy" and other industries.Highway advertising also has many problems.Purpose of this study is:This traffic advertising as the Object of Economic Law, on the reality of irregular high-speed ad spread, seriously interfering with the driver's attention, Ji bring traffic to carry out the legal analysis of the phenomenon of hidden Deng.The research method:The main use of "economic law" theory, it involves the "Basic Theory of Law", "Civil and Commercial Law," "The People's Republic of China Administrative Licensing Law," "Highway Law of the People's Republic of China," "The People's Republic of ChinaAdvertising Law,""The People's Republic of China Road Regulations, "" highway service facilities on the strengthening of the management guidance, ""way to transfer interests in toll roads "and other laws and regulations.This break with traditional methods of pure liberal arts, combined with the thinking of Arts, will combine legal and scientific experiments, analyze and demonstrate on the highway advertising.In this paper, parameters such as technical standards for selection of simulation test (involving the mechanical destructive testing, car driver eye movement frequency relationship with the road safety test products) to China's highway advertising object of study, the scope of proposed management of highway advertising. This inherited Professor He Hongbin view, advocates on both sides of the highway within a certain range, the establishment of highway advertising control area, the implementation of highway advertising franchise, so that the effective management of highway advertising, the maximum for highway development and transportationtravel services.Results of this thesis:The authors, led by Professor He Hongbin instructors and other students shared Hezuo, formed a set Falv Yu Jiaotonggongcheng parameter on one of the "Gaosugonglu Guanggu set Guan Li and technical Guiding" the proposed draft law (see Annex), for the high-speedAd set up road management legislation to provide proposals.To further standardize the management of highway advertising, law enforcement high-speed Highways human nature and interaction of students worked with the Information Institute, developed the "highway advertising curbs relevant Highways District Information Jishi feedback systems with its website," the website is a set ofHighways information, road right information, complaints and feedback information, and related regulatory information in one system. Way to achieve the Highways diversity of information complaints.The paper concluded that:from a technical administrative and technical innovation of perspective based on the theory of Economy Law, to establish a highway advertising control Ou idea and Jiejue highway advertising Shezhi the technical parameters of the limit Biaozhun of Science Jian Yi.In the June 2009 meeting of experts argued that the technical standards has been Communications Department of Shaanxi Province, Shaanxi Provincial Construction Group, Shaanxi Province, high-speed group and Chang'an University and other leading national experts.