Study On The Ethical Values Of The College Counselor's Enterprise And Ways To Realise It

College counselors are a special social group. It is yet a new topic that researches intoa deeper level of college counselors'enterprise from the ethical point. This paper,combined with the feature and existence of the ethic values of college counselors, usingrelated ethical principles, aims to analyzing systematically the ethic values of collegecounselors and finding a way to realize it. The main points and innovations go like these.Firstly, here I analyze all-roundly the ethic values of college counselors, whoseenterprise have ethic values which contains increasing ethic quality, achieving self-value,enhancing moral responsibility, perfecting ethical characteristic and other ethic values tosatisfy personal ethic need on the most basic level; which also contains ethic demonstration,building harmonious environment to satisfy society on a deeper level.Secondly, from my point of view, the main problems the counselors currently haveprimarily lie in the discrepancy in the ethical value orientation of enterprise and in essence,the generation of those problems has an ethical reason. For college counselors the positiveattitude is not only the intrinsic motivation to develop moral practical activities but also thetractive force to enhance actions and meanwhile will attribute to the effective unification ofthe intrinsic motivation and the external action, the practical mind and deeds.Thirdly, here are the solutions. In the first place, college counselors'enterprise shouldinsist on proper orientation of ethic and cling determinedly to the principle of unity ofindividual value and social value, ends and means, utilitarian value and spiritual value. Inthe second place, only under the foundation of appropriate ethic and by enhancing selfdisciplineand exclusiveness, adopting various measures will college counselors'ethicalvalue come true.