Study On Culture Construction Of College Town

As a core element of the university towns, the culture of university towns can elp to improve their own comprehensive strength. Since 1990s, with the rapid evelopment of higher education and the up surging enrollment expansion in China, arious kinds of College Town and higher education garden have been built all over ur country. However, during the construction and development of the university owns, a lot of problems expose gradually, especially the deficiency of campus culture, hich we call it"culture desertification".Without the profound culture, the College Town cannot develop successfully. he culture construction will have far-reaching influence on the development of the tudents and each university in the towns, as well as the culture development of the ity in which the university town lies, even on the whole nationality. Therefore, the onstruction and development of the College Town should attach great importance to he culture construction. With the title of"The research on the culture construction of niversity towns", the current paper analyzes the current situation and existing roblems of the culture construction of university towns, and puts forward ountermeasures and suggestions for their culture construction.Firstly, this paper gives a simple introduction to the background and significance f selected title, the current research situation and main existing problems of domestic nd overseas college towns and culture of them, and to the Guangzhou Higher ducation Mega Center. Secondly, it makes a systematic elaboration about the mergence and development of domestic and foreign College Town and also presents he definition, characteristics, function of the culture of College Town and expounds he content of the culture construction of College Town from material culture, nstitutional culture, spiritual culture and behavior culture. Thirdly, it expounds the heoretical basis of the culture construction of College Town. Then, it makes a case tudy on Guangzhou Higher Education Mega Center and expounds the current ituation and problems of the culture construction of College Town, and also analyzes he cause of these problems. At last, it puts forward countermeasures and suggestions or the culture construction of College Town.Combining to the actual situation of Chinese higher education development, this aper provides some means and references about the decision of each institution of ollege towns and the culture construction of them, aiming to solve the inside culture shock to improve the resource-sharing among each college in college towns, to create harmonious college town environment, to promote the development of students to improve the nuclear competition of each college and each college town, and to model the brand effect of the college town.