| Short-message business market started up generally since criterion for mobile telephone short message business had issued in May,1999. It showed the coming of Thumb Economy in china.Investigation report showed that 40% user had ever sent or received many kinds of message and 17.9% user had also used other message service.The ratio number is even higher in young men group whose educational background had got junior college under 35 years old.In 2003, it give a strong support for the growing profit of Sina,Sohu and Netease website; the message service plays an important role in Super Girl Selection in the year of 2005 and provides a convenient and prompt communicating way for participators anywhere. Undoubtedly, the message service helps Super Girl rogramme to attract much viewers and attentions in such a short time.With the developing of short message business, range of message service is extending to anything in our daily life. Message service is an application based on short message platform. High efficient and steady platform can not only supply an assurance for service of message operating agencies but also satisfy the customers in message demanding.Meanwhile, it is a successful change that communicating enterprise becomes a multiplex message service supplier.Conduct short message service needs not only technical platform, also need to have a good planning and management, especially the message service information security guarantee particularly important. The business development problems must be properly handle, and must have strengthen guard, in order to avoid the repetition of the similar problems.Based on the characteristics and development of short message, the article analyzed the reasons of SMS rapid development, made the forecast, provides background information for local open message business.Through the review of the technical platform had beenconstructed, introduced the function of complete service system, the future of the network structure, working platform, lead to the mainly discussed quality indicators, including reliability/usability, which rely on the hardware and software system, management of information security guarantees, and the service content and portfolio assessment for business development, etc. And made the specific research about these.Reliability/usability are the important indicators to measure the quality of service. Because of the good conditions of the platform external envioment, in the standard computer room, influnced from the outside unresistant force are little, and adopted the computer equipment are mature products, failure rate is low, therefore, may be the failure of the main is transmission network problems. To ensure the reliability index, the maintenance technical person are needed, Unicom company has special requirements center for the network maintenance, system appear obstacles will be solved by them.Information security problem is the main require partial of the service quality, so as to ensure the security of information, must do prevention, from management, and from business development on every step of the process control, and through the system setup secondary custom confirmation and keywords filtering and other measures to control.Enterprise to value-added business development mainly reflects in portfolio assessment, therefore, this paper also discussed the work which will be done, including service content, marketing methods, in order to achieve enterprise standards.Quality problem arises with its influencing factor inseparable. Through the quality problem of often appear analysis can save for a rainy day, take suitable measures to avoid in SMS platfonn. |
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