Study On Operating Management Of Binhai Public Transit Company

As China's economy is developing continuously, rapidly and steadily, and the frequency of urban trips is increasing, and travel service demand is also increasing, which is the level of public transport enterprises operating also put forward higher requirements. But companies also need to bear a large bus social service functions, how to improve operational standards and reduce enterprise losses, state-subsidized cost savings is also very important aspects.This paper takes the case of Binhai, a public transit company, based on analysis of the public transit company the status of operational management, operational management of the public transit's advantages and problems, and to explore the root causes of their problems, targeted to solve problems in operations management, operational management to improve the quality of bus companies to improve the economic efficiency of public transport enterprises. First, the operators in Binhai Public transit company management background analysis, to find a public transit company in Binhai on the operation and management of external factors, so as to adjust its business development strategy to provide effective methods and safe-guards.Second, a public transit in Binhai operation management case studies, the company's operations through data analysis, combined with all aspects of operational management of the company status, to find the management of the company's operations and its causes, to improve operational management for the company to provide theoretical basis. In addition, we use SWOT analysis to discuss the strengths and problems of Binhai company, and thus give the corresponding strategic analysis. Final,Binhai public transit company to improve operational management of the appropriate recommendations for strengthening and improvement of Binhai public transit company operating system, control and supervision of public transit company operating costs and promote incentives and subsidies to public transportation and other specific measures.