Urumqi City Tourism Competitiveness Analysis

Tourism, as the city 's new economy point of growth and pillar industries, theposition in national economy construction increasingly protruding.Between citiescompeting for the war of the tourist market, with the development of urban tourism has entered acompetitive phase of growth.The western border of Urumqi as the capital city, withconvenient traffic and are more focused on the characteristics of folk resources,as thesaying goes" the nationality is the world",in Xinjiang, a multi-ethnic settlements, culturalprosperity of the special geographical advantage of the diverse ethnic and cultural as a bridge, andvigorously promote urban tourism competitiveness, is worthy of further exploration.So-calledtheory to guide practice, taking the tourism science, economics, theory of comparativeadvantage, competitive advantage theory and other theoretical methods, to define the basicconcepts of urban tourism, urban competitiveness,urban tourism competitiveness,and in the Porter"diamond" model the Lausanne International Institute for Management Development(IMD) international competitiveness model,and on the basis of "the C-R model","the D-Kmodel", with reference to the Trinity of the People's University of the model of internationalcompetitiveness and Ni Pengfei urban competitiveness "the bowstring Arrow model",from thetourism competition performance, tourism support elements, tourism environmentbuild three aspects of the city tourism competitiveness evaluation index system.Usingfactor analysis, clustering method to carry out comprehensive analyzes26indicators of thecountry's31provincial capital cities, and pointed out the problems of tourism development inUrumqi, Urumqi, and finally puts forward Urumqi city tourism competitivenesscountermeasures.The full text consists of six parts.The first part: Introduction. Mainly introduces the research background and significanceof proposed research methods based on theoretical research, and domestic and foreign classifiedoverview of competitiveness, urban tourism competitiveness and its associated empirical research.The second part: the theoretical foundation of the city tourism competitiveness and basic concepts. First introduces the basic theory of the study, including the theory of comparativeadvantage, theory of competitive advantage, sustainable development theory, theory of Tourismand other economic theory, and then the broad competitiveness, urban tourism defined leads to thecity tourism competitiveness definition and meaning.The third part: Urban tourism competitiveness evaluation system. First review the existingcompetitiveness of the classical model of parsing, and then explores the ideas and principles ofurban tourism competitiveness evaluation, building evaluation index system from the city tourismcompetitive performance, tourism and support elements of the tourism environment, the choice ofthe factor analysis cluster analysis as an evaluation method.The fourth part: Urban Tourism Competitiveness empirical research. First Urumqi tourismdevelopment environment, factor analysis using SPSS software and then select the31capital citiescompetitiveness index data processing, analysis results, the last cluster analysis based oncomprehensive evaluation, and summed up in Urumqi City Tourism industry, the main problems.The fifth part: Urumqi city tourism competitiveness upgrading strategy. The fourth part of theevaluation results, according to city tourism competitiveness factors and present the main issues,raised the Urumqi city tourism competitiveness integrated to enhance countermeasures.The sixth part is the conclusion. Summarize the achievements and innovation of the paperto identify the inadequacies of the paper exists.