Comparative Study About Competitiveness Of Film Industry Between China And South Korea

China began to establish the development road of cultural industry and officiallypromoted the film to the industry level since2002. Cultural industry has become an importantpart of our national economy. As the creative core of the whole cultural industries, the filmindustry provides content resources and economic power for the star economy, the recordindustry, the advertising industry and the service industry, etc. At the same time theSeventeenth session of the Sixth Plenary Session actively promoted the development ofcultural creativeness, film and television production, publishing, printing, copying,advertising, performing arts and entertainment, cultural exhibition, digital content andanimation and other key cultural industries to foster new economic growth points.After nearly10years of reform and development of industrialization, China’s filmindustry has made considerable progress, the domestic movie box office from950millionRMB in2002, rose to10.175billion RMB in2010, the average annual growth rate was37.4%.China gets good results but also many problems are exposed, such as the lower level of filmindustry and market-oriented degree, the weakness of film industry base and scale, etc. Theindustrial structure needs further optimization, film post-industries lag behind and can notshare high investment risk, especially the stifling in the film censorship system to enthusiasmof film-making staff leads to dull plots and old fashioned stories among the annual maintheme films released, which can not meet the diverse needs of the viewing population.The film economy is the large film economy, film industry is the large film industry.The paper compares film industry international competitiveness between China and Korea,uses Michael Porter’s “diamond model” theory and partial testing indicators proposed bydomestic researchers to obtain comparative analysis. We will find the weakness of China’sfilm industry in international competitiveness and we could offer strategic decisions for thesustainable development of China’s film industry.