The Combined Application Of Chinese Traditional Elements In The Contemporary Graphic Design

With the development of the society and the world economy development,contemporary graphic design is also in constant change and development, due to reasonssuch as history, China’s graphic design has not yet reached an international world level,and China has not yet found its own outstanding way which considers traditional elementsfor development and innovation.China is one of the ancient civilization, the broad and profound Chinese traditionalelements in the generation transmission of an evolution, regeneration, and the essence ofthe culture also has a long history, and there are countless worth visual graphic designersproud of excellent material for us to find and use. This paper tries to summarize theChinese traditional culture and contemporary graphic design in the combination of thesignificance, advantages and specific method combined with from three aspects, anddiscussed so as to demonstrate China’s traditional culture and the modern art of combiningthe style.