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The Research Of Shanghai Shool Painting Market

Posted on:2013-12-31Degree:MasterType:Thesis
Country:ChinaCandidate:X L JiangFull Text:PDF
GTID:2235330374481256Subject:Art
Abstract/Summary:PDF Full Text Request
Since the middle of the19th century, Shanghai had opened its port as the treaty port. It quickly developed into a huge metropolis which had financial capital centralized, populous, commerce developed, and great consumption potential from a seaside town. Art market gradually improved in the economic developed and open minded society environment. At this time there were many artists in shanghai and surrounding, but Shanghai school painting was the most important one which had exceeded Yangzhou school painting and became commercialized gradually. And their creation purpose also had changed from the previous expressing will through object to market-oriented satisfying the need of the market for a good living. Renbonian was a typical representative of Shanghai school painters. When Renbonian was first came into Shanghai the sale of his paintings was bad, and he was not accepted by the market. Afterwards he had investigated the market quotations in detail and made some proper adjustments to adapt the market. Finally his works had been accepted by the market, and the demand exceeded the supply.The main endeavor and contributions of the dissertation are as follows:from the poor market when he first came into Shanghai to being favoured in the market. Renbonian’s trade and living situation mainly from those aspects are discussed as follows:the friend network, participated in art organizations, the promotion of intermediary agencies, the sponsorship of consumer groups, the broadcast of new media, and so on. From analyzing Renbonian’s social network and the interactive market the paper shows how the master survived in the market and consolidated his position, and further reveals the whole market situation of the Shanghai school painting and calligraphy market.Nowadays with the economic development rapidly and the art market becoming perfect gradually, it will be a great significance for contemporary painting and calligraphy market through the thorough analysis of the formation, development and operation mechanism in shanghai school painting and calligraphy market.
Keywords/Search Tags:Shanghai school painting, calligraphy and painting marketing, Renbonian, remuneration, consumer, art organizations
PDF Full Text Request
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