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Clothing Cartoon Design Study Based On Analysis Of Consumption Demand

Posted on:2014-02-09Degree:MasterType:Thesis
Country:ChinaCandidate:Y Y ShengFull Text:PDF
GTID:2235330398494589Subject:Art and Design
Abstract/Summary:PDF Full Text Request
When the drawing-reading age comes, as the phone features comprehensive, thepopularity of table PCs, as well as the popularity of microblogging, the pictures would beconnected with our lives into all areas, as well as into our heart. People couldn’t leavethe pictures expression styles in our lives. Today, cartoon has been developed extendedfrom a graphic art. Nowadays, cartoon culture has become the general publicentertainment culture, and has extended to more and more commodity area, such aspackage of cartoon drawing, garments, jewelry designing and so on. The customers ofthese cartoon have been developed without restrain of age, including kids and teenagersas well as adult people support. Adult customers like the cartoon no less than the kids do,basic on this phenomenon, this article will research the adult consume population, abouttheir consume features and appreciation of the beauty. And according to the analysis ofpreference of cartoon design. We will discuss about the application type and feature ofcartoon design application of garment commodity.This article is mainly divided into the following sections:The first is a discussion on the basic concept and connotation of cartoon images.Focus based on the concept elaborated cartoon images as well as clothing cartoonimages, cartoon images clothing ways and means of resolution, including "interpretblueprints" era has come, the rise and development of the culture of cartoon, cartoonimages and brand interpretation of cross-border cooperation and the use of cartoonimages performance and design methodology theoretical elaboration.Second in The cartoon culture under the influence of "70","80","90" three timessegment consumer groups as objects, clothing consumer demand throughquestionnaires and statistical analysis, corresponding to their respective consumercharacteristics cartoonpattern features cartoon images of aesthetic preferences wereanalyzed. Thus find three times the use of consumer groups about the cartoon imagesare some important differences in performance practices, and thus the winner of the thethree eras segment consumer groups on the cartoon logo apparel needs analysis results. Subsequently adopted several well-known clothing brands, for example the caseanalysis and verification, and focus on to analyze brand clothing cartoon pattern designperformance practices based apparel consumers demand.Finally, on the basis of the above study,"70""80""90" three times segmentconsumer groups as the research object, starting from their clothing needs, according totheir preference for the cartoon pattern, color, craft, presentation ofclothing cartoonpattern design practice, for each of the three age segments cancellation fee groups. Anddesign practice proved that three times segment groups a certain cartoon imagesapparel consumer market, both in line with the actual market clothing cartoon patterndesign methods and approaches in this article, and designer apparel development hasreference value.
Keywords/Search Tags:consumer demand analysis, clothing cartoon images, costume design
PDF Full Text Request
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