Study On The Inheritance And Development Of Marxist Concept Of Public Opinion In The Context Of The Socialist Market Economy

After the60years of building the new China, especially the30years of reform and opening up, China’s socialist market economy has been rapid development, and currently it is in the socio-economic development of strategic opportunities and prominent contradictions. Public opinion environment in the Harmonious society is facing new situations and new problems. China’s economic development has made great achievements in having attracted worldwide attention, but in the spiritual aspects of civilization and the concept of transformation, there is relatively so much difficulty. Deng Xiaoping explicitly pointed out:"Poverty is not socialism," and he has repeatedly stressed the material and spiritual civilization should "firmly grasp with both hands." It is can be seen, there is no more important issue in the work of socialist economic construction and the harmonization of public opinion and common development. The socialist market economic system, in order to build a new economy, is also the need for remodeling values, and public opinion environment of the building.In the context of the socialist market economy, the party and the government must always guard against changes in China’s media environment and trends.They must understand and fully utilize the power of public opinion, to building a harmonious social environment of public opinion. News media, as a market economy in the "invisible hand", can imperceptibly change people’s thinking and production, and the way of life. As a journalist, they should keep the purpose of serving people and accord to the principle of socialist core values, and then use the Marxist concept of public opinion and methodology to accurately observ and analyze a variety of social and moral phenomenon, and constantly dig out the moral spirit of the times that people and things to be reported widely. News media should correctly guide people to handle the relationship between each person and community, a competition and collaboration, the rich get rich first and after;and then to vigorously promote respect, caring, understanding, and helping people, and make the socialist morality permeated into social morality and professional ethics, family ethics and other aspects; they should conscientiously fulfill the obligations of public opinion to promote socialist spiritual civilization and political civilization, and ensure the normal operation of state power,the healthy social development, building a socialist harmonious society, and laying a solid foundation.This article is based on the complexity and diversity of contemporary public opinion environment, and in the context of the socialist market economy, I will Analysis of the public opinion environment, and then study on the basic theory of Marxist concept of public opinion and its theory of China-based.Make the scientific theory as to a guide and building a socialist harmonious society as the goal, and then in the context of the socialist market economy, researching on the tends of the development of the Marxist concept of public opinion, to provide theoretical support to the party and the government, and the news media, then they can guide the conduct of public opinion and public opinion better, to construct a harmonious society.