College Counselors Professional Identity Research

Since the beginning of21st century, with the rapid development of the cause of education, the enlargement of colleges and universities, the value pluralism, the economic globalization and the information network, students’ ideological and political work is facing serious challenges, counselors’ work also facing serious challenges. Our country gives great importance to the students’ ideological and political work and counselors" work. However, counselor in the reality work many complex factors make their work enthusiasm to be affected, many counselors to their work as the temporary work, counselors in poor stability, occupation identity weakening. Counselors’ occupation identity not only weaken the status quo of students’ ideological and political work of the effect, at the same time, also on the higher school personnel training and education have an impact on the quality of.This paper adopts questionnaire survey, interview and literature research methods, and discoveries about the counselors’ occupation identity current situation and existing problems, the counselors’ occupation identity reason of in-depth analysis, exploration to increase their occupation identity the way and the method, is proposed for the counselors occupation identity studies provide some ideas and references views. The full text is divided into five parts.The first part, the introduction part, introduces research background, purpose and significance.The second part, introduces the counselors’ development process and the related research results, the instructor occupation identity related concept, the paper introduced the basic theory and research method.The third part, according to survey data, gives some analysis and presentation of counselors’ occupation identity status and problems.The fourth part, based on the need hierarchy theory, ERG theory and equity theory, excavates in-depth exploration of counselors’ occupation identity the reason of on the low side, one is the material basis of need, contact counselors need to belong and self actualization need to be satisfied, on the other hand from full-time teachers, counselors and administrators in multiple organs the mutual comparison.The fifth part, counselors from multiple levels of need satisfaction and reduce its schools and other officers in the contrast as the starting point, put forward to enhance counselors’ occupation Identity three aspects of countermeasures and suggestions, namely, to create a favorable policy environment, optimizing the construction of instructor team construction; optimization mechanism, enhance the multiple levels of need satisfaction; psychological adjustment optimization of job responsibilities, strengthen, occupation spirit.