Jilin Snow Sports Tourism To Promote Economic Development Research

Recently, ice-snow sports tourist industry is heating up，bringing life andbusiness opportunities to the winter travelling. Ice and snow sports tourism, as a newindustry constantly concerns by people. Today the meaning of sports is no longer asimple physical fitness, endowed it rich connotation. It was nearly ice and snow sportstourism commercial has become the focus of the media, and constantly bringshappiness to the local economy. From the northeast three provinces, ice and snowsports tourism industry development rather rapidly. In such a wave, the ice-snowsports tourist industry in Jilin City also flourished. Especially under the call of"promotes the northeast old industrial base”, the development of Jilin City’s ice-snowsports tourist industry is better."The revitalization of northeast old industrial base" isthe party central committee and the state council following the "east development","the great development of the west" and made after a major strategic decision.Promotes the northeast old industrial base not only to the development of first andsecond industry, still should pay attention to the development of the third industry.The development of the third industry should make good use of Jilin City of ice andsnow resources and the unique advantages, vigorously developing ice-snow sportsmainly in snow and ice industry, regard to adjust the industrial structure of thebreakthrough point of national economy growth, and promote local economicdevelopment and social progress. The academic value of this paper is summarizingthe development of the ice and snow sports tourism industry in Jilin City how topromote local economic development.Firstly this paper defined the ice-snow sports tourism concept, content and maincharacteristic, Secondly objective understanding in the development present situation of Jilin City’s ice-snow sports tourist industry, and dig deeper into their owndevelopment of the superiority of the ice-snow sports tourism from which we can besummed up the ice-snow sports travels in the local economic development and therole of promotion. At last put forward the constructive suggestions to ice-snow sportstourism in Jilin City of the future development. Including the development of Ice andsnow sports tourism should follow the idea of tourism cycle economy, ensure thesustainable development of the local economy; To fight for national policy support,policy support is the opportunity of the industry’s developments; Create a new type ofmanagement mode, not by rules, development innovation, create famous ice and snow,ice and snow sports development will be included into the whole of urban planningand construction, use of brand marketing idea for ice and snow sports tourismdevelopment services; Pay attention to cultural benefits, cultivate sports talents,strengthening the training of personnel.