A Study On Contracdiction Between Corporate Social Responsibility Fulfillment And Financial Performance

The topic of Corporate Social Responsibility is very popular in the area of ManagementScience Annual and also other area, which has been debated for a very long time by scholars.It isvery important for corporate social responsibility fulfillment to build a harmony society,especially after President Hu Jintao puts forward this definition.Corporate is not a place just for philanthropy, however it is an independent organization ofgovernment but for benefits in the society. The principal purpose is to live, which needs profits,therefore a company wants to live a long time cannot have no relationship with localcommunities. The resourses support corporate’s lives are from the society, which are transferredinto material and assets. If nothing comes back to the society, there will be something imbalancedhappen, which lead to contradiction between corporate development and social responsibility. Inorder to build a harmonious society, the position of CSR is more and more important in theevaluation of corporate performance.The most direct evaluation of corporate is finance, the topic of this paper is whether CSR isthe approach to reduce the contradiction between corporates and their stakeholders. The methodsused in this paper are normative and empirical research, firstly analyzing the theory, and thendoing empirical analysis, which the conclusion well prove the theory above.Finally results show that CSR can well coordinate the contradictions between corporates andstakeholders. I also find the degree that stakeholders influence corporate financial performance isdifferent under the contradiction management theory, and the theory analysis is consistent withthe empirical analysis conclusion.The framework of this paper:Chapter1Introduction statement of research background and significance, research papersoverview, research method and routeChapter2The Contradiction Management TheoryChapter3Analysis of contradiction between corporate social responsibility and financeperformance, concluding CSR Contradiction Management ModelChapter4Empirical design Designing variable, giving hypothesis, choosing data Chapter5Empirical testChapter6Defect of this paper and looking forward to this research...