Study On International Competitiveness Of China’s Creative Industries

On the background that knowledge and information are the core competitiveness of the global economic, the Creative Industry becomes the various countries’new economic growth engine. However, the extension of the Creative Industry ranges widely, and creative elements in different creative products vary greatly. Creative Industry covers art and crafts, music, visual arts, performing arts and publishing, as well as design, TV, movies, radio, new media, and technology, creative intensive and service orientated group activities. To evaluate international competitiveness of Creative Industries, we should first measure the creative elements in each creative product, and separates them as higher creative product and lower creative product.Based on the relationship between the Global Creative Index and the export trade of creative products, as well as empirical results and practical classification, this thesis divides creative goods into higher and lower. The Global Creative Index mainly based on researches like "3Ts" theory, Europe Creative Index, Hong Kong Creative Index, and Shanghai Creative Index, as well as creative industrialization principle. The Global Creative Index is made up five aspects, including human capital, technology capital, economic capital, culture capital and social environment capital, and estimates the 24 countries’Creative Index by principal component analysis.Based on the classification of creative goods, the thesis estimates RCA and TC index, and analyze the international competitiveness of china’s creative industry further. The main conclusions are as follows(1)The Global Creative Index is made up of five level 1 indexes and eighteen sub-indicators. The weights of 18 sub-indicators are determined by Principal Component Analysis. According to the result, China ranks 19 in 24 countries, especially vulnerable in human capital, economic capital.(2)The higher creative products include Paperware, Film, Jewellery, Recorded Media, Printed Music, Music (CD, tape), Books, Newspaper, Antiques, Paintings, and Photography. The lower creative products include Carpets, Celebration, Other, Wickerware, Yarn, Architecture, Fashion, Glassware, Interior, Toys, Video Games, Other Printed Matter and Sculpture.(3)China has stronger international competitiveness in lower creative products, however, performances weaker in higher creative products. Trade structure and the international division of Creative Industries is similar to China’s overall trade structure, "big but not strong" is China’s Creative Industry main characteristics.According to the conclusions above, this thesis puts forward four corresponding policies:strengthen the train creative talents; strengthen the protection of intellectual property rights; Make the economic cradle for creative industry; Builds comfortable creative environment. Focus on talent, technology, economy, culture and social environment, aiming to improve the creative industry competition ability.