Status Quo Of Recreational Fishery In Zhoushan Area And The Study Of Its Development Countermeasure

Studies on status quo and development level of Zhoushan were carried out in ourresearch based on surveys and interviews data, which was firstly summarized for thedevelopment of Zhoushan recreational fishery. Recreational fishery is a new industry andcorresponding theories are rare at present. In this paper, theories of resource, economics,management and market were taken as elements tools to analyze the condition andprospects of Zhoushan recreational fishery. And finally, the general tragedy and measuresfor sustainable exploration and development for Zhoushan recreational fishery wereadvices rationally.The data of surveys and interviews showed that Zhoushan had very fascinatingresources for recreational fishery development. Visitors and customers showed largeinterest on Zhoushan’s climate, foods, fishery sceneries and the way of life. All of theseobjective conditions should be utilized effectively for long term development. It is verynecessary for Zhoushan to do it. Now, there are still many problems for Zhoushnrecreational fishery, most of which are subjective, such as the knowledge structure of staff,the management philosophy of managers and organizers, the items for consumers and soon. Facing the opportunities and challenges, reasonable decisions must be made toaccelerate the development of Zhoushan recreational fishery. In the end of the paper, welisted several conceptions and measures based on objective facts and integrated analysis.