Agent-Based Enterprise Production And Marketing Models For Humen Clothing Industrial Cluster Study

Accompanied by the external challenges and rising costs, Explore how to adapt the newenvironment and achieve sustainable development of the the Humen clothing industrial attractthe attention of Humen government.Through interviews and literature research, combine with evolution and the actualsituation of Humen clothing industry cluster to establishe the simulation model. this paperdefinition Humen clothing industry cluster to include the garment enterprises,government,financial institutions, training institutions and industry associations and so on.The state ofdevelopment of industrial clusters by the impact of enterprises and cluster environment.Garment enterprise is the most important role in the cluster can influence the macro-state ofthe industry cluster.This paper established the simulation model of Humen clothing industry clustersAgent-based enterprise production and marketing, and simulated this model on the SWARMplatform. Through simulation and experiment prove the influence factors of the sustainabledevelopment and provide decision-making support for government. Make sure thegovernment will play an active role in promoting sustainable development of clothingindustrial cluster.Use actual survey data to do120cycle simulation. Result of this experimentation showedthat the market demand, the booth costs, market risk, staff salary, industry margin, designersaffect the sustainable development of industrial clusters.Finally, another result showed that Humen government should work to standardize themarket order, control the market risk, and promote the healthy development of clothingindustry cluster. And the same time, the government should focus on to guide the garmententerprise to create band, and introduce fashion designer and brand operations talents.