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The Research On The Development Strategy Of Supply Chain Financial Service In Nn Bank

Posted on:2013-07-08Degree:MasterType:Thesis
Country:ChinaCandidate:B HouFull Text:PDF
GTID:2249330374497933Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Along with the Large-scale high grade customers become financial disintermediation, supply chain financial service, the supply chain finance serves being aimed at the medium-sized and small enterprises customer group is the main body marriage partner and profit source. For the Commercial bank, Competition is more and more fierce, Oneself is confronted with the need carrying out strategy transforming. But for the medium-sized and small enterprises,"The financing troublesome problem " already has become the social problem paying close attention to broadly. But because of every aspect cause, supply chain finance serves not forming the commercial bank main current, also fail to play arrive at forceful support role to medium-sized and small enterprises financing. So, the commercial bank support for the medium-sized and small enterprises financing supply chain business is becoming common attention of current our country financial economy boundary be regards as the hot spot problem and priority problem.First, this dissertation explicates the related theory, which related to supply chain finance serves. On this basis, this dissertation analyzes the financial demand of supply chain finance including credit funds and other financial services which obtained from the commercial banks and its developing trend, and analyzes the actuality and problem which Chinese banks and foreign banks offer financial services to supply chain finance. Draw a conclusion which our commercial banks needs explore the effectual method to meet the demand of supply chain finance, it provides references for next part.Secondly, NY bank must make suitable service strategies to dominate the local market and promote the business of supply chain finance in the rapid and health way, which is from the analysis about the development situation and problems of supply chain financial service in NY bank, according to the data from supply chain finance and commercial banks in Guangxi.Thirdly, in order to develop supply chain financial services, the development strategy of NY bank includes4aspects:marketing organizes strategy, business innovation strategy, motivation and restraint strategy, specialized business strategy.Finally, in view of supply chain financial service risks, NY bank should perfect the risk control system, which includes credit risk management, operation risk control and management system construction after the credit.
Keywords/Search Tags:Commercial bank, Supply chain finance, Financialservice, Strategy
PDF Full Text Request
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