Jia Feng Wood Industry (suzhou) Co., Ltd. The Core Competitive Power Evaluation And Its Promotion Countermeasures

Nowadays, with the development of the knowledge, the globalization and the economic integrality, the consumption need with characteristic,diversify and vogue day by day, which turned worse competition degree, some large business enterprises face an existence crisis, under this kind of background, the business enterprise develop, sets up, support and promotes the core competencies of oneself, because they want to exist and develop in the big current of competition and keep a position in the industry. It han been being a focus of business enterprise competition. After joining WTO, Jiafeng also face dual pressure of domestic market and abroad market. If Jiafeng wants to obtain competitive advantage, it will constantly promote the core competencies of itself.This text gave the view on developing core competencies of Jiafeng through the main factor based of studying core competencies theories of domestic and abroad. Through applied on-site inspection and investigation going deep into a business enterprise, found out the shortage of management of Jiafeng, especially the shortage of the core competencies, and combined the result of the analysis to influence the factor to environment, built up identify index sign system and evaluation model of core competencies, then, put forward three aspects methods that promote core competencies of Jiafeng from enlarging core technique and insisting manage innovation to pushing construction of marketing system.The core competencies are an important assurance that a business enterprise is placed in an invincible position in the market competition of the vehemence. Through the research especially built up metered of evaluation method of core competencies, contributed to identify impact factor of core competencies, instructed to develop core competencies of Jiafeng, and can acquire an economic performance, can keep on a development.