Based On The Tourists And Tourist Destination Of Tourism Experience Research

Touring experience is a process in which tourists make contact and change the inner level.Ithas the characteristics of tourists interactivity and mental shock for the tourists.With the arrivalof exercising economy time, the tourists are becoming mature. They strive for new tourismexperience and have a higher demand for tour products. This paper analyzes the factors thataffect the traveling experience of tourists from the respects of psychology and management. Itis of great importance both for tourists and tourism enterprise to introduce the concept oftraveling experience into the exploiting, marketing and serving of tourism destination. Atraveling experience of high quality will bring the travelers unforgettable memory,with thetourism enterprise meeting and surpassing the need of tourists, so that the travelers can fall inthe good cycle of feeling, motivating, deciding and traveling. Finally it will affect thedevelopment of tourism and the tourism enterprise will be based on the long-term economicbenefit.The first chapter is an introduction. It systematically analyses the related study of travelingexperience from the background of experiencing economy. It points out the essential problem isabout The aespect of the traveler and tourism destination The research studies the theory oftraveling experience and applys the living example.The second chapter explains the concepts of traveling experience based on tourists’ feeling,experience economy and the quality of traveling experience.The third chapter investigates the structure and behavior characteristics oftourists,analysing the factors that affect the sensory experience, motivation, perceptualexperience, social status and the experience of situations of tourists.The fourth chapter expands the intention and function of tourism products according to thedesign of different items of traveling experience. How to improve the r participation, attach theimportance to the preparation for tourism and the plot creation and recreation during traveling,and experience souvenirs are also discussed.The fifth chapter deals with about emotional marketing, topic marketing, hearingmarketing, visual marketing, atmosphere marketing and different types of tourists.The sixth chapter exploits how to improve the service quality of traveling experience,exchange information quickly, offer personalized service, improve the quality of the staff, and show good explanation.The seventh chapter makes a conclusion and prospect. The great importance of settingexperience exploit, marketing and service is represented. It will be helpful to evenly develop thepublic benefit and economy, exploit tourism to research traveling experience, and improve thequality of the products.