Study On Supply Chain Design Optimization Of Multinational Enterprises

Due to the economic development of globalization, and the fierce competitionof the market, electronics manufacturing has entered an era of global production,assembling and transportation. Facing the tough challenge of cost, it will helpenterprises to increase their core competitiveness if they can decrease the total costof manufacturing, inventory and transportation. Because the sharp fluctuations of theprice of raw materials, the cost of production and assembling and the quotation offreight, it is crucial to set up a rapid and effective evaluation model of themanufacturing, inventory and transportation cost in enterprises’ supply chainnetwork.Through the in-depth analysis and summary of various of cost inside supplychain network, this thesis sets up one model to calculate the total cost of supplychain network, and uses linear planning tool to minimize the total cost, and get theoptimum solution in the condition of meeting required customer service level and notexceeding production and transportation capacity. This thesis uses Xpress-MP to getthe optimum solution.