The Situation About Construction Of Enterprise Morality In China

Enterprises are the cells of the national economy and the basic of socialistic market economy.The development of enterprises will affect the development of the entire national economy.Whether enterprises will succeed not only depends on economic factors but also be restricted bythe image of corporate ethics. The enterprises that succeed in international business usually have agood moral image. Therefore, the good moral image of enterprise is increasingly becoming the keyfactor to the success of business in the fierce market competition. our country is in the system andthe social transformation period, the gross domestic product of our country keeps a high positionincreasing, the whole economic environment maintains optimistic. because the moral standardsthat adapted to the market economy hasn’t formed. Some enterprises, being lack of moralrestriction, the nature of the profit motive makes them behave contrary to morality. lots ofenterprises get rid of the enterprise morality in order to get the profit. As a result, the consumer’srights are lost and our country’s economic environment is not in order, especially influence theoverseas market. All these not only restrain corporations from developing., but also gave anadverse effect to the development of the socialist market economy and had a negative effect tosociety. Therefore the moral construction of the corporations has become a focus problem that thesociety pays close attention to, which has great theoretical meaning and realistic meaning. Thisarticle is mainly divided into five parts:First, introduction, to be introduced on the topic and research status.Second, elaborate the conception of the enterprise moral system, characteristics and basicfunctions.Third, demonstrates the necessity of the enterprise moral system construction from various angles.The research of enterprise moral system has important theory significance and practicalsignificance.Forth, many examples state the current situation that our country enterprise morality builds. Andthen analysis the difficult position of our country’s enterprise morality construction deeply. Andanalyze the reason of enterprise morality construction problems. And analyze the damage derivefrom the deficiency of business ethics.Fifth, based on the above analysis, proposes measures to promote the building of enterprise moralsystem construction: the first is the enterprise itself has intense conscious of responsibility, strengthens the moral practices; secondly, provides good system conditions: the governmentbehaves standard, social public opinion guides correctly, to create a favorable externalenvironment for the enterprise.The enterprise moral system construction needs a long time to improve. This requiresenterprises unite with the government and citizens. As a undertaker and an executants, Theenterprise not only attach important to the economic value, but also attach important to the socialvalue. Only those values consistent with, Overall enterprise value can be achieved. As a pacemakerand supervisor, the government and citizens must persist in seeking truth from facts, advance withthe times, to face of the development of enterprise. Only provide a healthy social environment forthe enterprise, only under the guide of that,can enterprise get the value of long-vitality and realizesustainable development.