Strategy To Develop Research For B Company

Enterprise strategy is relation to overall situation on mastermind and ruse, which seeks and maintains permanent competitive advantage for enterprise facing development and look to the future. Without the strategy management, the enterprise is disappearing soon. Ignoring the strategy management, the enterprise development is lagging behind.B company has achieved rapid development since it changed system in2008, who devotes itself to gas turbine package and engineering service. Especially in these three years, it has achieved great-leap-forward development every year. But in the scheme of development, there are a lot of problems ineluctably, which has affect the innovation and development of enterprise, while the strategy management isn’t understood enough and implemented difficultly, so we must research the strategy management.According to the latest theory of enterprise management. Macro environment using PEST analysis tool box Porter five forces model analysis tool for gas turbine industry environment. internal resources for in-depth analysis, and then through the SWOT analysis to develop a strategic plan B’s.The advantage and disadvantage, the opportunity and threaten in the market environment are analysed, the development strategy of enterprise is established. Through specialized integrated gas turbine resources concentrated in the aircraft industry, the formation of a centralized competitive advantage, Devotion for the world development as the enterprise mission, being high-end gas turbine system integration provider and service provider as enterprise vision, two inosculation, three competitiveness, five hipping, one billion as enterprise position, which has designated the direction of enterprise development. B formulation of corporate strategy for the development of enterprises pointed out the direction.Strategic landing, This article discusses the use of Company B is a comprehensive strategy for the implementation of the Balanced Scorecard tool in the exploration, conducted a preliminary exploration of how to use the integrated Balanced Scorecard strategic floor...