The Analyzing Of VI’s Assistant Figure In He Xuan Shui Xie Teahouse

Publics faced a large number of information nowadays; they’d like to remember those have features corporate identity system during the sharp competes of market. Corporate identity system contains mind identity, behavior identity and visual identity; though VI can build different corporate images with all kinds of way, it is undesirable to ignore assistant figure’s function, just rely on VI to distinguish that brand.Assistant figure has a strong purpose and function. It is not a purity decorative pattern. The decorative is to show the visual of corporate, stronger the brand, and let the publics recognize and remember.This article made a market analysis of teahouse visual identity assistant figure and predict the trend.we analyze the lotus pattern of the teahouse’ assistant figure through the form of He xuan shui xie, to analyze the development of assistant figure.