| With the development of the cultural industry, choosing the road of clusterbecomes an inevitable trend, which will strengthen the competitiveness of culturalindustrial cluster. However, the development of cultural industrial cluster is not liberty;it is an economic system and a social system, embedded in a particular social cultureand the network structure. The article starts from the analysis of cultural industrycluster embeddedness, and focuses on how the social network embeddeness affects thedevelopment of cultural industrial cluster. The study of cultural industrial clusterembeddness is not sufficient at present; this study will have a detailed study on thecultural industry cluster embeddedness using social network analysis method based onthe predecessors theory.Firstly, the author of this paper widely collecting and reading researches andstudies on culture industry and industrial cluster embeddedness analysis. The articleanalyze how embeddedness influence the development of cultural industry clusterbased on the definition, characteristic and classification of cultural industrial clusterembeddedness. Secondly, the author focus on analysis the social networkembeddedness of cultural industrial cluster, and the present research of social network,social network system, and social embedding effect of cluster innovation network.Thirdly, the author chooses the xi ’an qujiang cultural industry cluster as the empiricalanalysis. From the analysis, we found in Qujiang cultural industry there still have anumber of shortcomings, as well as how a various embeddedness factor influence thedevelopment the cultural industrial cluster. Finally, combined with the above analysis,we give some policy recommendation to support the cultural industrial cluster. Wefound that the Government is an important network node in cultural industrial cluster, therefore the theoretical research can guide the formulation of government policy, andprovide relevant countermeasures and suggestions for the government. |
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