| By premising the background, current situation and significance of the topic, thispaper put forward the main structure,ideas, methods,and not only the emphasis anddifficulties but also innovations of the study. Through analyzing the definition of packagingdesign’s additional functions and the basis for development but also a survey aboutadditional functions for packaging design of children’s toys, this paper has concluded thespecific problems of our country’s additional functions of packaging design.In addition, itsummarizes the design procedures integrated with packaging additional functionalitiesfrom some aspects such as customers’ demand for the practicability, artistry,environmental benefits, interactivity and delights. At last, this paper has analyzed andproved some excellent cases. All these in the paper are put forward in order to start adiscussion about how to promote the innovation and development of packaging design sothat it can be fully utilized and the service cycle of packages can be lengthened. |