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Color Design For Express Faster

Posted on:2015-01-13Degree:MasterType:Thesis
Country:ChinaCandidate:Y GaoFull Text:PDF
GTID:2255330428459244Subject:Art and design
Abstract/Summary:PDF Full Text Request
Along with this consumption pattern which is the network shopping gradually is integrated into our lives, the express also frequently appear in our view, and it penetrates into every aspect of our lives in a very fast speed; it saves time, improves efficiency, provides convenience of life for us. Due to the increasing rate of more and more express, areas which need to be improved are exposed, For example, the gray plastic packaging which lets people aesthetic fatigue, delivery delay, delivery inefficiency, the express which is sent to the wrong site, express which is lost etc. Aiming at these problems, the visual image of express is redesigned from the color point, in addition to the continuation of its characteristics, making its appearance more concise, Improving the ornamental of express package, meeting the aesthetic needs of consumers, while improving the workers’the environment of boring work; The color design of the new packaging visual image, color is regarded as the identification information, which changes the previous pattern of sorting delivery, provides more convenient way for express delivery about very rapid and correct classification and division of distribution area, improves efficiency of the courier work, and also avoids the situation of wrong express to consumers. Because the current express package is difficult to distinguish, but giving it a new visual image is not only the improvement of express company identification, but also more to highlight own brand.
Keywords/Search Tags:Color symbols, Express visual image, The way of sorting anddelivery
PDF Full Text Request
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