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Construction Of Professional Marketing Concept In The Course Of College Of Dance

Posted on:2015-01-15Degree:MasterType:Thesis
Country:ChinaCandidate:X H ShaFull Text:PDF
GTID:2265330428459217Subject:Ethnic dance education and dance culture industry
Abstract/Summary:PDF Full Text Request
Dance graduates facing at this stage gradually began to increase the pressure onemployment status, and professional learning dance under such a social environment alsoappears difficult to conceal some disadvantages, so in order to increase the chances ofemployment and improve the promotion of graduates for the professional ability to use thisarticle on the study of the theory of knowledge for the cultural industry marketing programscarried out on the dance to explore the possibility of marketing-related, dance is a marketingprofessional to promote dance as an auxiliary of the new teaching philosophy, but due to theestablishment of a program and made it Shangqie for the primary stage, so you can reference theprofessional literature is not very much information, under this background, this type of dancemarketing programs, it is very difficult to start, because there is no relevant professional anddomestic cases can be used for reference. But as a professional dance Normal University, it isnot a normal part of teaching the class, you need to have in a relatively mature Normaleducational environment to build out among professional dance can promote the teaching mode,so as to gradually improve dance professional threshold issue. Construction of the main draw ofthe culture industry is marketing model and s I discussed the theory, by the students in theschool, expert teachers, graduate groups, recruiting staff questionnaires and interviewsconducted dance marketing programs exist to analyze the pros and cons, can hope to refine theanalysis of specific categories for the course the establishment of a positive reference.
Keywords/Search Tags:Dance Marketing, cultural industry marketing, curriculum, problems
PDF Full Text Request
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