The Research On The Present Situation Of Sports Tourism Resources Development In Qiandongnan Prefecture

With the rapid development of the national economy and improving of people’s living standard,sports tourism has become a new way of leisure. The implementation of the National Fitness Programmake people’s sports consciousness constantly strengthen, people are more and more favour of sportstourism which collects fitness, leisure, entertainment and other functions in one.Cross-fusion of sports and tourism development, not only open up a broader space for the sportsindustry to development, but also provide a new impetus for the booming tourism. Especially since thebeginning of the21st century, sports tourism has been given high attention and got rapid development.In order to maintain the sustainable development of sports tourism, sports tourism resourcesdevelopment becomes an important research topic.The article based on Qiandongnan Prefecture sports tourism resources development as the researchobject, used the method of the literature, survey method, mathematical statistics and so on, objectivelyanalyzed the advantages of Qiandongnan sports tourism resources and questions of development. Onthis basis, the article discussed the theoretical and practical issues involved in the development of sportstourism resources, and put forward some reasonable suggestion for the Qiandongnan sports tourismresources development.Main conclusions:1, Qiandongnan sports tourism is in a good period of development;2,Qiandongnan is rich in sports tourism resources and the development potential is tremendous;3,Preliminary clarified the theoretical basis of the development of sports tourism, proposed the principlesof sports tourism development;4, The Qiandongnan sports tourism market has salient features;5,Qiandongnan sports tourism has some questions: the economy is not developed enough and the capital investment is insufficient; the development of sports tourism is lack of overall planning; the servicesfacilities of sports tourism is imperfect; sports tourism source markets is narrow; lack of sports tourismpersonnel; the tourism market order should be further standardized.The main recommendations:1, Government departments should strengthen macro-managementand planning guidance of the Qiandongnan sports tourism development;2, The competent authoritiesshould strengthen the systematic research of sports tourism development;3, Actively promote theproduct strategy and market strategy;4, To speed up the implementation of a development mode ofcharacteristic eco-intensive;5, To train professional sports tourism personnel.