Current Situation And Strategies Of PE Stadium Jiaozuo Open

In recent years, along with the rapid development of economy and the improvement of people’s living standard, the people’s consciousness of sports fitness demand is also increasing. Especially the implementation of Sunshine Sports and National Fitness Regulations greatly promotes the masses to participate in sports upsurge. It has formed a sound atmosphere of full participation of mass physical training.But it is a pity that the contradiction between people’s increasing demand for sports and shortage of the social sports resources is also the main contradiction of national sports development during the Twelfth Five-Year period. Especially in the field of Mass Sports, the governments haven’t provide enough pubic sports service, and sports facilities, organizational system and scientific guidance to fitness still have a long way to go to meet the demands of the masses, which have become the fundamental vulnerable point in the process of developing China into a strong country in terms of sports. While college sports venues with higher quality, sound facilities, beautiful environment as well as professional and excellent sports talents and management personnel are getting favored by more and more people engaged in physical exercise. All above has given college sports venues a promising future to open to the outside.This essay takes four colleges in Jiaozuo as research objects. By comprehensively using methods of literature review, questionnaire, random sampling, expert interview, mathematical statistic and comprehensive analysis, it made an analysis of present situations of resources of college sports venues and opening to the outside, and an investigation of the current situation of operation and management as well as their restraining factor. Combining the analysis and investigation with characteristics of Jiaozuo’s regional and sports culture, it comes up with a more reasonable development strategy, including:raising awareness, changing ideology and establishing appropriate awareness of risk; properly handle the relationship between operation of gyms and stadiums with payment and sports teaching; flexibly choosing the operating mode and scientifically establishing operating items; strengthening the construction of sports venues and improving the function of sports venues; enhancing operation and management and increasing their efficiency and benefits; setting low charging standard and strengthening the management of income-generation funds; Actively carrying out exchanges of related experiences and learning from the successful experiences; sharpening the media campaigns and establishing a good social image. By doing as the above said, this essay tries to explore an reasonable approach for the colleges gyms and stadiums in Jiaozuo to open to the outside with payment, and provide a theoretical basis for reasonably and scientifically utilizing the college venues in Jiaozuo city as well as provide a theoretical reference for them to open to the outside.