Current Development Situation And Countermeasures Of Yoga Fitness Club In Changchun City

In recent years, as people’s living standards gradually improve,the sportsfitness gradually become an important way for people to pursue health and quality oflife. Yoga as the rise of the sports body-building clubs in the project. More and morerecognized by the fitness club is also gradually increase. At present,the total numberof Changchun City9district health club more than300.of which95%clubs have beenset up Yoga classes. In addition, the number of professional Yoga is more than40.Yoga movement vigorous development at the same time, some problems areexposed. At present,the research in China on yoga excise and development ofmany,but less studied Yoga Course Club mode based on the reason. the article will becarried out as a object fitness club in Changchun City. Yoga using the method ofliterature except interviews to determine, the required survey content.Survey by usthe questionnaires method,mathematical statistics and logical analysis on the part ofChangchun City fitness club managers caches and training, the date analysis with aview to more comprehensive understanding according to the problem put forwardconcrete promoting the rapid development of fitness clubs in Changchun City.Theresearch draws the following conclusion:Changchun City Club Yoga management in capital coach training. Problems ofcourse setting and other aspects, due to limited funds. Lack of health and relaxationapparatus in the club. The development of the project was very bad: the younger agestructure of yoga instruction bachelor degree major in coach training plan the lack ofscientific sex, blindness is larger; part-time coach of a fitness club larger proportion tosome extent affect the teaching quality; members in30-50years group, young and oldmarket development dynamics is insufficient the economic factors may be the mainlyreason that at same time exercise of gender imbalance, mainly to women mainlymember exercise Yoga the clarity of purpose and itself function orientation, too single.Although the class time is more reasonable but from the time and frequency, it is notstrong, to keep fitness club effect Changchun exercise of yoga exercise satisfaction lower than the others, less, membership over all the class hour arrangement, venuesand changes are not satisfied degree.In view of the above problems, the article proposes to improve the club’sadmittance system. Increase supervision; price of rational marketing strategy. Marketpositioning accuracy; training qualified Yoga instructor team professional guidancestrengthen the scientific level of curriculum standard; setting and playing in multiplefunctions of yoga sports club. Expand marketing channels and the groups such as thecountermeasures.