Study On The Competition And Complementary Of China-ASEAN Fruit Trade

China-ASEAN Free Trade Area officially established in2010, which became the third large Free Trade Area after the European Union and the North American FTA in the world. China and ASEAN has taken a substantial step firstly in agricultural cooperation in2004, to cut trade tariffs, and fruits and vegetables began to implement zero tariff, early to enjoy the benefits of free trade, not only to promote the development of fruit trade between the two sides, but also it is significant for the development of world trade in agricultural products.The article first analyzed and discussed the status and characteristics of China ASEAN fruit trade over the past decade, and on this basis summed up the competitive and complementary characteristics of two sides fruit trade. The purpose to stand in the international fruit trade trade highly understanding of both the overall situation, using quantitative and qualitative research methods in-depth to analysis and concrete internal problems, and to find a mutually advantageous and complementary types of fruit. This paper uses the fruit trade data of China, ASEAN and the world between2001-2010to conduct an empirical test and analyze in detail for comparative advantages and mutual compensations by RCA, RTA, OBC, TCD. The article also studied the status and characteristics of the ASEAN market, demonstrated that the competition states of China and third-party fruit exporter in the market of ASEAN by PRM. Based on the above analysis, more clearly the competitive and complementary of fruit trade, which is more scientific basis for the proposed strategy to improve our competitive advantage and promote the development of bilateral fruit trade.The article analysis showed that the overall development trend of China-ASEAN fruit trade, the pattern of comparative advantage of specific types of fruit and fruit exporting countries. First, China in the fruit trade between the two sides began to reverse the deficit in a surplus position, and the magnitude of the surplus have a constantly increasing trend.Second, the advantage of China and ASEAN fruit trade comparative is obvious, temperate fruits in China has a relatively clear competitive advantage, ASEAN’s hot fruit has a clear competitive advantage, each other’s strengths is the other side of the disadvantage, at the same time showed a strong complementarity. Third, by comparing several fruit exporter of ASEAN’s PRM and concluded that China’s fruit has the highest market share, but some of the fruit species of ASEAN’s PRM is lower than other trading countries. To sum up, we must to improve the original comparative advantage of China’s fruit, enhanced the fruit trade complementary with ASEAN, accelerated fruit management system reform, strengthen the inner construction, at the same time, the government should increase the intensity of support, create a more convenience condition, create a good external environment and other measures to improve the competitive advantage of China’s fruit and promote the sustainable development of China-ASEAN fruit health.