The Research On Cluster Development Strategy Of Textile Industry In Hunchun

The healthy development of small and medium-sized enterprises plays an important role for the future economic development of the countries and regions. However, SMEs is difficult to further improve market competitiveness due to their lack of material, human and financial resources, technology and other aspects. Today, with the globalization of the economy, SMEs alone on his own power to achieve large-scale operation is particularly difficult, The cluster strategy will become a good choice of the SMEs survival and the development. At home and abroad there are a large number of successful examples of enterprise clusters, Theorists have also done a lot of research, Theory and reality provides valuable information for cluster development.Hunchun is located in golden triangle area of northeast Asia, located in the border areas of China, North Korea and Russia, has obvious geographical advantages. The country also gives development policy support, planning outline of Changchun-Jilin-Tumen confirms Hunchun external development and opening window. The government also sets up Hunchun international cooperation demonstration zone in Hunchun. There are convenient investment environment, the unique foreign trade conditions, Rare development opportunity, Hunchun city is dominated by SMEs, SMEs need to respond to the external changing market environment, solve the plight of lack of personnel, financing difficulties, technological backwardness and lack of innovation, exist development bottlenecks. It is imperative to implement the enterprise clusters to improve competitiveness and go towards internationalization.The paper based on Hunchun is discussed the SMEs cluster strategy, First, theories summary to domestic and foreign scholars on SME clusters, the enterprise cluster power mechanism, the role of government to enterprise cluster, lays the foundations for the thesis research. Then the paper introduces the existing advantages of Hunchun resources, the driving force that hunchun SMEs adopt cluster strategy development. Next, thesis mainly using case study method, makes a case study on development status of the garment and textile industry in the labor-intensive industries in Hunchun. Selects four more representative of the textile enterprises in Hunchun, South Korean enterprise Jilin TRY Textile Co., Ltd., the Japanese-funded enterprise Kojimairyo(Hunchun)Garment Co., Ltd., privately-owned enterprise Hunchun Yunda Knitting Garment Co., Ltd. and re-export trade-oriented enterprise Hunchun Hongfeng Garments Co., Ltd., for example, summarises and analyzes the disadvantages of textile enterprises in Hunchun city, and summarizes the benefits of enterprise cluster strategy, draws the necessity of textile enterprises to adopt cluster strategic development in Hunchun. Finally, paper studies cluster development strategy of textile enterprises in hunchun city, discusses textile enterprises cluster development pattern in Hunchun, And proposes appropriate countermeasures to problems on the road of textile enterprises cluster development in Hunchun city, from the enterprise and government to promote the development of the textile industry in Hunchun.