Study On Quality Strategy Of A Corporate

Since the reform and opening up, China’s SME development very quickly, especiallypeople on the importance of ecological environment, so that the status and the share ofelectric vehicles as a convenient means of transport in which people travel more and moreimportant. However, an increasing number of traffic accidents, the quality of the strategicissues of the electric car has been one of the problems plagued the development of theindustry, enterprise quality management of electric cars in China at this stage is mainlydependent on foreign technology, quality management technology at home and abroad withthe current situation of the domestic aggregate in new era together for the promotion ofelectric vehicles provide a new way. Therefore, the preliminary analysis and discussion ofelectric car companies have a larger theoretical and practical significance.This paper first defines the connotation and extension of the quality management throughthe analysis of the enterprise A macro external environment and internal micro-environment,the first internal management management diagnostic, detailed analysis of the enterpriseorganizational structure, corporate culture (requiring enterprises of allCode of Conduct, and amember of the purpose of the enterprise is closely related to the behavior of managers greaterimpact), enterprise resource (the sum of the elements of corporate strategy and the power ofexpression); questionnaire evaluation followed according to the choice of the corporatestrategy of the enterprise environment,apply the SWOT method for enterprise a differentstrategic requirements, select the most appropriate quality strategy development model;Finally, by analyzing the reality of enterprises from a to a as well as the development of theelectric car industry and technical improvements proposed corresponding countermeasuresand suggestions.