Longkou Port Enterprise Culture Evaluation System Research

With the rapid development of economic globalization, the traditional competitive advantage are continuously into general requirements. In a special advantage is generally transformed into general advantage, a ruled by standardizing the era of globalization, to go beyond general advantage and general standard of execution, seek and cultivate enterprise unique competitive advantage resources, this only is the enterprise culture. Only when the enterprises with good and strong culture, it will get rid of a volatile growth stage.In nearly a century of development, the enterprise culture with deep accumulation longkou port, inspired generations of longkou port to Hong Kong people struggle, selfless dedication. If early venture enterprise depends on is diligence, courage, and opportunities, then in the late development must rely on enterprise group morale and cohesion, also have to rely on the construction of enterprise culture. At present, with the development of economic globalization, the port homogeneity competition, therefore, how to improve the core competitiveness of enterprises has become the primary problem in front of all the port enterprise. And the enterprise culture is the most can directly reflect the enterprise core competitive factors, so the construction of enterprise culture is the primary task of all port enterprise. Corporate culture cohesion, outside tree image, is the soul of the enterprise and management tool.Based on the enterprise sustainable development problems are presented in this paper puts forward the importance of enterprise culture construction, at the same time, the article deeply analyzes the problems existing in the enterprise culture construction, put forward the demand of the enterprise culture construction and development. This paper first introduces the related theories of enterprise culture, analyzes the longkou port enterprise culture construction of the main background; Second, through to the longkou port of the history and current situation of the development of enterprise culture, enterprise culture motivation, enterprise culture construction of the main methods and achievements of basic analysis of the existing problems are analyzed. Through systematic study of domestic and foreign enterprise culture construction theory, combined with practical experience in longkou port, establishes a comprehensive evaluation system of longkou port enterprise culture. In the end, is the enterprise culture construction, and puts forward countermeasures.