Research On Sales Management Scheme Of ZWZ MILLAT Bearing Project

Wafangdian Bearing Group Corporation Ltd (short for WBGC) is the largestand the most famous rolling bearing manufacturer in China. It was the cradle ofChina bearing industry. As the backbone of China industry, WBGC always guids thedevelopment of bearing industry. Bearing is the essential part of the machine whichhas the important effect on national economy and military modernization. Now Chinabearing manufacture level could represent the country’s industry level. Through hardwork in so many years,zwz which is the brand of WBGC has been at high ranking inworldwide because of its good quality,stability,variety and better price.As the leaderof China bearing industry, it undertake more hard assignment like structuraladjustment,replace import bearings and get more bigger sales share in the wordmarket.The share of international bearings sale not only delegate the ability of itsproduction but also the level of China industry.So it is so important to develop thesales in international market.We have good relationship with Pakistan.We develophigh end bearings project in developing country to promote the confidence of theinternational market.It also could use on the other projects. So to research how tocompete with the high brand is the key to promote the international position.This article researches the sales management scheme of ZWZ MILLAT bearingproject.Firstly, it bring up the questions about the project which happen in the periodof pre-sales management,sales management and after sales management.The project’sdevelopment depend on the management in pre-sales period. The problems which ispossible happen in pre-sales will affect the development direction of this project. It isone of the article’s important points. Secondly, it show clearly about the importanceand scheme in every step of the sales by analyzing the sales management scheme.The process show clearly about every step of the project and the significance. It couldmake preparations for the project’s expected development and to prevent negativetreatment for less of management scheme.It will affect other projects. Finally, it studythe solution for the problems happen in after-sales management particularly.By theclue of the operation flow of after-sale management and the resolution, the articlemake the complete management scheme.To manage every step of the sales couldmake good specification and forecasting to the project but also have the samereference on the other projects. It could help control the risk.This is not only onecustomer or one market problem If we could pay attention to the management of theproject, we could raise awareness of products and increase the value of the brand. Itcould help company to occupy the international market fastly and to be the leadingbrand in the world.The theoretical basis of this article is the project management.It mainly researchthe problems which is possible happen in the Millat project and to find the solutions.Itresearches the characteristic and the problems of sales management with theinformation and survey method.It researches the scheme of the sales managementabout the project with the quantitative analysis and qualitative analysis method.Itresearches the implementation of safeguard measures with the experiencesummarizing method.It researches the sales management of the project with the casemethod. The study of the management scheme about the Millat bearing projectprovides a business plan and control scheme. It makes end users marketing morepersonalization, standardization, and can be used for developing other markets whichshortens the development time of the other projects. It decrease the cost with short ofexperience.The research has positive effect on the structure adjustment of thecompany in the twelfth five year plan.