Trade Service Model Research Based On Service-Oriented Supply Chain Operations

With the development of modern service industry, the Internet information technology and globalization, our country foreign trade enterprises are facing increasingly fierce competition in the industry. Due to the completely let go of the foreign trade business industry further lower the barriers to entry, so that all kinds of foreign trade enterprises and multinational procurement constantly emerging, the state-owned foreign trade enterprises survive is a severe test. So state-owned foreign trade enterprises can no longer in the traditional mode to develop business, must speed up the pace of transformation, in the past monopoly and information asymmetry survival advantage has ceased to exist, only the integration of resources, strengthen dominated by service supply chain management, become a service integrator, so as to enhance competitiveness of enterprises.Based on CJ import and export company as an example, this paper first on the company’s internal and external environment of SWOT analysis, find out the CJ company in the import and export corporation competition advantage、Disadvantage、Opportunity、Threats, To perfect the CJ import and export company service as the leading trade services business model to provide strategic direction; Secondly analyze the service supply chain management strategy of CJ import and export company, find out the suitable for CJ company, the optimal solution in the service supply chain management, Evidence by Li Feng mode and the Sogo Shosha CJ feasibility of import and export service of supply chain management; Finally the method and strategy of trade service mode innovation.